Christmas time is
almost here. It could be called, you’ll forgive my broken English, the
“generosity month”. All people around the world increase their charitable
donations. During this particular month we have the need of feeling good. Donations
have that effect, generosity has that effect.
Sadly it doesn’t apply
to everyone, many donate just to impress their girlfriends, to impress their
friends, to obtain favours, even jobs. Whereas I’m convinced the overwhelmingly
majority of us donate for a genuine sense of altruism, generosity. To help
those in need and to make the world a better place. Positive feelings that
encourage more giving.
The more you give
based on objective reasons, the more the positive sensation increases. On the
contrary donating based on personal reasons (e.g. in memory of a relative) decreases
that positive sensation, wherefore it’s note genuine generosity anymore but
serves our personal relief, our individual suffering. I envy those who devote
their lives to helping others, or those who take high-payed jobs merely to have
a disposable income they can donate: there aren’t many of them around. It’s genuine
selflessness replacing philanthropy-style kindness.
Of course there are
evident tax-deductions benefits and very effective free advertisement in case
of high-profile, like Elon Musk. Related to much higher benefits for poor
people receiving the money, though.
But emotions reinforce
kindness. Only when emotion, passion and empathy are added to philanthropy we
have, in my view, evidence of a powerful altruism. Which otherwise would only
be a positive but unnatural, distant, moral abstraction.
Scientists have also
demonstrated that when emotion is involved makes altruism healthier. Because
generous, kind behaviour and genuine concern for others reduce the stress and
anxiety levels. It’s a win-win situation reducing suffering in the world. Just
make sure who you’re donating to, I personally don’t trust worldwide
organizations, but it’s just my opinion. The more directly you donate, the
better. E.g. to a well known local missionary who collect the money and use it
himself in a poor Country where it’s needed without being wasted.
If the feeling isn’t
unnatural to you, try to be involved, to understand where the money you’re
donating will be mostly needed and turn your empathy in that direction: the
difference will be immense. Do not reduce your generosity, your values, merely
to a generic goal-oriented action. Open your heart. Because giving in itself
expresses our values and that link must be embraced, we must align with it.
It’s almost Christmas.
Do yourself a favour by doing it for others.
….Always humble,
Angiolino
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